Discover how the dynamic changes at Twitter, under the leadership of Elon Musk, are shaping the landscape for PR and Marcomms professionals. From the disabling of the free API to content moderation policies, and the rise of competing platforms, explore the challenges and opportunities these transformations bring to the industry.
Category: PRs / Brands
AI in PR: Will it Empower or Replace Practitioners?
Artificial Intelligence (AI) is a hot topic right now. Particularly for Public Relations (PR) and marketing communications (Marcomms) practitioners. The big question is will AI empower or takeover?
The Importance of Clean Data in PR Reports
Clean data is essential to reporting and helping make informed decisions about PR strategy. In this blog post we explore how PR professionals can ensure their data is clean.
Digitalising your PR pitch: The Benefits
In this article, we’re going to explore five key advantages to digital-first PR assets and address why it’s worth optimising your next PR pitch.
How to put your PR assets to work
In this article we'll explore how you can make your PR assets work smarter





