Media monitoring can be expensive, especially where it comes to multi channel content. Ace Media is here with a few budget-friendly ideas to help keep the cost down and results high!
Tag: Measure PR
Popular KPIs to measure PR
Public Relations is notoriously tricky to measure but it’s not impossible. For decades the sector has relied upon a single metric to demonstrate its worth - AVEs - but we’re not here to dwell on past approaches. Thanks to digital advancements and a raft of measurement solutions the industry can jump on powerful KPIs to help demonstrate the ROI.
How to validate influence and report on blogger campaigns
Tools you can adopt to help you find right-fit bloggers for your campaigns and generate accurate reports on results.
Finding insights from measurement data
How to find insights from your measurement data to help you evaluate methods and strategies.
PR: An integrated approach
Why PR professionals should take an integrated approach to communications by adopting the PESO model
Tips & Hints 