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AI in PR: A vision of the future

AI in PR: A vision of the future


It’s guaranteed that technology is going to have big implications over the decades ahead, but where it comes to Artificial Intelligence (AI) what does it really mean for the PR sector?

  • acemediaservice
  • July 5, 2018
  • #AIinPR
  • AI in PR
  • Artificial Intelligence
  • Augmented Intelligence
  • Intelligence Augmentation
  • PR Software
  • PR Technology
  • Public Relations
Finding insights from measurement data

Finding insights from measurement data

How to find insights from your measurement data to help you evaluate methods and strategies.

  • acemediaservice
  • May 21, 2018May 18, 2018
  • AMEC
  • Communication Measurement
  • Measure PR
  • Measurement Insights
  • PESO
  • PESO Model
  • PR Measurement
  • PR Report
  • Public Relations
PR: An integrated approach

PR: An integrated approach

Why PR professionals should take an integrated approach to communications by adopting the PESO model

  • LKingsnorth
  • May 16, 2018May 25, 2018
  • Integrated communications
  • Measure PR
  • Paid Earned Shared Owned
  • PESO
  • PR
  • PR Measurement
  • Public Relations
PR Metrics: Selecting the measurement mix

PR Metrics: Selecting the measurement mix

Five useful tips to help you select the correct metrics to use in your PR report

  • acemediaservice
  • April 16, 2018April 16, 2018
  • #measurepr
  • #prmeasurement
  • Actionable metrics
  • AMEC
  • Framework
  • Measure PR
  • metrics
  • outcome metrics
  • output metrics
  • outtake metrics
  • PR
  • PR Measurement
  • PR metric funnel
  • PR metrics
  • Public Relations
  • Qualitative metrics
  • Quantitative metrics
  • vanity metrics
Not all backlinks are created equal

Not all backlinks are created equal

The different types of backlink and why they're not all of equal value

  • acemediaservice
  • January 29, 2018March 1, 2018
  • Acebook
  • backlinks
  • followed links
  • metrics
  • PR Measurement
  • seo

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